I’m Lulu Periclesurya, graphic designer and illustrator from West Jakarta, Indonesia. With the power of creativity, various design tools, and melon soda on my side, I bring concepts and messages to life through art and design.

My goal as a designer stem from my own potential dyslexia/ADHD. In other words, I get overwhelmed fast when messages/instructions are put in messy layout or in blocks of words, the two problems that learned to avoid like the plague when designing. Coming from an art background, I also feel the need to insert visuals, ones that help to convey the messages that deserve to be understood as clearly as possible.

I give my works a spark of life by giving them personality, emotions, and humanity, sometimes through textures, other times with humor and irony, or getting inspirations traditional designs from cultures around the world. I found this ethos of mine through the saying “that’s the spirit!”. It continuously reminds me the importance of joy and enthusiasm, the two things that I strive to bring to my community through things I handcrafted with love and care.